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The Great Deception: Beware of ‘Buy Back’ Membership Scams

April 30, 2024 | Cybercrime

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Recently, Sterling Holidays members where targeted in a deceptive phone scam that offered membership ‘buy back.’

A lucrative offer to ‘buy back’ membership is doing the rounds.

Sterling Holidays and Resorts, the vacation ownership company under Thomas Cook India, sounded an alarm on a recent phone scam targeting its members.

Reports surfaced of individuals posing as representatives of Sterling Holidays, enticing members with offers to repurchase their memberships at inflated prices.

With an extensive network comprising 48 resorts sprawled across 45 destinations in India, Sterling Holidays boasts a staggering membership base exceeding 1,00,000 individuals, with 80,000 actively enjoying their memberships. The memberships, offering a maximum tenure of 99 years, have been cherished by holiday enthusiasts seeking unforgettable experiences.

Sterling Holidays has urged all its members to exercise utmost caution and vigilance against such fraudulent schemes. Members have been advised to verify the authenticity of any communication claiming association with Sterling and to report any suspicious activity promptly.

In a text message addressed to its members, Sterling Holidays issued a warning about this scam, stating, “We wish to alert you about unauthorized parties engaging in payment scams.” The message urged members to exercise caution regarding their personal information and to utilize official communication channels.



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